About Inflo Media
A Melbourne agency built for how Australians actually search in 2026 — on Google, and increasingly by asking an AI.
Who we are
Inflo Media is a digital marketing and creative agency based in Melbourne, working with Australian businesses across trades and construction, hospitality, retail, real estate, professional services and beauty.
We started because most agencies were still optimising for a version of search that was already disappearing. A third of commercial searches now return an AI-generated answer before a single blue link. Businesses that are invisible inside those answers lose the enquiry before they ever get the click — and most of their agencies haven't noticed.
So we built the agency around both: traditional search that still drives the majority of qualified traffic, and answer and generative engine optimisation that decides whether ChatGPT, Gemini or Perplexity names you at all. One team, one strategy, both channels.
The team
Named people, not a stock-photo roster.
Paarth Dandona
Chief Executive Officer
Paarth leads the overall vision and strategy of Inflo Media, driving the company forward and ensuring client success.
Aaryan Dandona
Chief Technology Officer
Aaryan manages all the backend systems for Inflo Media, ensuring a seamless and robust digital infrastructure for all our projects.
Prajit Roy
Head of Influencer Management
Prajit leads our influencer strategy and talent relations, ensuring brands connect with authentic voices that resonate with their target audience.
How we work
Strategy before execution
Every engagement starts with an audit of where you actually stand — in Google results and in what AI assistants say about you. No campaign gets built before we know the gap.
Two search landscapes, one system
We don't treat traditional SEO and AI search as separate projects. The technical work, structured data and content serve both, because that's how they actually function.
Measured on outcomes, not impressions
Rankings and reach are inputs. We report on enquiries, bookings and revenue — the numbers that tell you whether the spend was worth it.
In-house, not outsourced
Strategy, build, creative and campaign management run through our own team in Melbourne, so nothing gets lost between briefs.
What we do
Want to know where you stand in Google and in AI answers right now?
Book a free strategy call